marketing managers have a variety of responsibilities, such as putting together estimates and budgets for marketing campaigns, submitting them for approval, working with advertising agencies, being involved in negotiations, preparing sales and advertising contracts, and reviewing advertising material such as print material, tv commercials, and online advertisements.
Marketing Managers are highly trained professionals who are responsible for overseeing the marketing activities of a company. The duties and responsibilities of a Marketing Manager vary depending on the size of the company and the industry. A business management job can be a rewarding career. This could be especially true when the work market is trending positively.
A career as a marketing manager is perfect for those candidates who have good creative skills and own some marketing experience. A marketing manager may choose for any role such as some of the candidates are good in creating a campaign which some of them are good in utilising their creative skills to create marketing banners. They also may be involved in email campaigns, print ads, paid search, content creation, and more.
How to become a marketing manager?
Earn bachelor degree
Do an internship
Earn master degree
Get a work experience of 5 to 7 years
A candidate must have completed his/her 12th class are eligible to apply for bachelor’s degree
A candidate must have completed his/her bachelor degree can apply for the MAsters degree.
A candidate must have passed bachelor degree in business or marketing.
A candidate must have passed master degree in marketing or business or MBA in marketing.
Bachelor degree in marketing
Master degree in marketing
MBA in Marketing
Diploma in marketing
Pg diploma in marketing
Having work experience is also very important along with good education. There is always an advantage for candidates who hold some work experience. Around 45% of candidates applying for this profile hold experience of 10 years, 12% hold a work experience of 4-5 years and only 3% of the people hold a work experience of two years.
An entry-level Marketing Manager with less than 1 year experience can expect to earn an average total compensation (includes tips, bonus, and overtime pay) of ₹416,674 based on 246 salaries. An early career Marketing Manager with 1-4 years of experience earns an average total compensation of ₹506,502.